After 75 years of existence and months of reflection to refine its new identity, Confédération Construction is officially changing its name and logo and is going international. From now on, it will be called Embuild, and its tagline will be The Belgian Construction Association.
Nico Demeester, CEO of Embuild, felt his federation urgently needed to refresh its image, which was outdated and unattractive to new companies in the sector, and to cover a wider range of activities and cutting-edge practices. As a reminder, the Belgian construction sector in the broad sense generates 23 billion euros of added value per year and employs 217,400 people, creating a thousand new jobs annually.